By Junvi Ola
Content marketers and copywriters, like myself, are aware that certain words have more influence over decision making than others.
And ironically, these powerful words don’t particularly sound powerful. That’s because, it’s usually simple, uncomplicated verbiage that most persuasively tells our audience what they should do.
In a nutshell, these deceptively mild words hold lots of influence.
When crafting marketing copy for your destination or hotel property, strategically use these words to drive potential guests and clients to book.
READ FULL POST (Originally published in Cvent Hospitality Marketing Blog)
Junvi Ola is an award-winning travel copywriter and destination marketing and hospitality professional. She produces riveting content for hotels, resorts, spas, travel companies,and tourism bureaus.