By Junvi Ola
By far, Gen Y is the country’s largest demographic.
And, they’ve already started to make their mark in the meeting planning industry. While many of the preferences held by millennial meeting planners are shared amongst other generations, successfully selling to millennials takes specific knowledge on how Gen Y thinks, what they want, and how quickly they want it.
Being a Gen Y’er myself, I speak the language of millennials and have put together a list to help you brilliantly market your hotel to this ambitious generation of meeting planners.
READ FULL POST (Originally published in Cvent Hospitality Marketing Blog)